Pitch Deck and Business Plan for MedTech

2020

To create a robust business plan and a powerful pitch to accomplish his vision

The surge in global demand for diagnostic tests has been led by the COVID-19 Pandemic. US $ 50.1 billion is the estimated value of the global COVID-19 diagnostics market by the year 2030. This market is witnessing high growth due to the increasing investment in research and development. The real-time RT-PCR method is considered one of the most accurate methods to track, detect, and study the contagious virus. Technological advancements continue to upgrade the RT-PCR kits, further fueling the demand.

The client wanted to evaluate the opportunity of sourcing an alternative testing protocol and the ‘curve shifting’ technology. He aimed to launch the world’s most accurate, fastest, and easiest self-diagnostic test kit for COVID-19 for mass consumption. He wanted an advisor to create a robust business plan and a powerful pitch to accomplish his vision.

Challenges

Succinctly express their vision and funding goal

Estimate the market size and convince investors about the potential growth

Develop the right pitching approach and delivery mechanism for investors

The client team wanted to create a powerful pitch deck for fundraising at the launch stage. They were tirelessly working on the testing phase and moving ahead in the development stage, looking for seasoned professionals who could: help them with their challenges.

The Final Results

Communicated the industry’s unmet demand and the value of their offering in a judicious manner

Presented:
1. Business outcomes with the strategic roadmap and product milestones
2. Revenue potential and business valuation

Structured the content with clearly defined objectives and target market, emphasizing the stage-wise funding requirements